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17/08/2017

FranceWebSharing, ->Le MOOC sur la transformation digitale,

Les MOOC : une révolution dans l'enseignement et la formation

Apparus il y a quelques années, les MOOC (Massive Open Online Course) ont révolutionné le monde de l'enseignement et de la formation. Ils ont en effet de nombreux atouts dont leur flexibilité et leur praticabilité. Ils permettent aussi bien les formations présentielles que les formations à distance. On peut même affirmer sans risque de se tromper que ce sont les MOOC qui ont véritablement révolutionné la formation à distance.

Learn Assembly, a très tôt pris toute la mesure de ces mutations et de leurs incidences pour la compétitivité des entreprises. C'est pour cela qu’ils organisent périodiquement à l'intention du public des formations de renforcement afin qu'il soit au fait de toutes les opportunités que nous offrent les nouvelles technologies en entreprise. Leur catalogue de formation se compose de plusieurs modules sur des thèmes divers prenant en compte toute la dimension de l'intégration du digital dans le monde de l'entreprise et de ses implications sur celui-ci.

Le MOOC sur la transformation digitale

Ce MOOC vise à mettre au pas les cadres des entreprises, en particulier ceux ayant un pouvoir de décision au sein des organisations au fait de la transformation digitale et de ses incidences sur la vie de l'entreprise. Pour les cadres exécutifs, il s'agira de communiquer en interne ces enjeux à leurs collaborateurs, afin que l'information circule de façon fluide dans l'entreprise. Ils devront également intégrer les grands enjeux de la transformation digitale dans l'entreprise et mettre leurs collaborateurs dans une dynamique qui convient aux modes d'organisation qu'imposent ces nouveaux outils. Tout ce qui précède leur donnera enfin les moyens d'élaborer des stratégies efficaces en vue d'une transformation au sein de leur sphère décisionnelle et par ricochet de l'organisation tout entière.


Ce MOOC disponible à cette adresse http://www.learnassembly.com/parcours/transformation-digi... comprend cinq modules :

  • Gérer l'incertitude:

À la fin de ce module, les participants auront pris la pleine mesure de la transformation digitale. Il parcourt des notions aussi variées que le bouleversement des chaînes de valeurs, l'économie collaborative, le crowdsourcing, les GAFA et bien d'autres.

  • Organiser le travail digital :

À la fin de ce module, le participant aura cerné l'impact de la transformation digitale sur les organisations. Ce module traite des notions comme le dialogue social à l'heure du digital ou encore les impacts humains de la transformation digitale.

  • Devenir un leader digital
  • Connaître les outils pour devenir un leader digital

Les intervenants de cette formation

Le MOOC sur la transformation digitale est assuré par des professionnels issus aussi bien du secteur public que du secteur privé. Nous pouvons citer :

  • Gilles BABINET, Digital champion de la France à la Commission Européenne
  • Serge SOUDOPLATOFF, Co-fondateur de Scanderia ;
  • Amélie OUDEA-CASTERA, Directrice marketing et digital de Axa ;
  • etc..

Autres informations utiles

Cette formation de 6 semaines s'adresse prioritairement aux cadres des directions générales et des conseils d'administration des entreprises, aux consultants en stratégie, aux cadres chargés de la transformation digitale au sein des entreprises ou encore aux DRH.

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16/08/2017

FranceWebSharing,FranceWebAsso & SRU-Electronics,Target audience segmentation, Keeping track of your online activities

BusinessPRO,MyNewsCenterNavigator,5 Easy Steps To Get The Most Out Of Your Content Marketing,Target audience segmentation

SRU-Electronics(Special Research Unit), sharing information, knowledge, risks and profits, Interactive Business Communities, Participative Transformation, the largest sociotechnical system humankind has ever seen, Beyond Knowledge,Micro-Moments

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SRU-Electronics, (Special Research Unit) for International Research.

An Important Source of Information for Companies Everywhere

Competent, Professional & Multidisciplinary

is an e-integrator helping companies and organizations to maximize the potential of web and mobile application in e-business to achieve their goals.

SRU is a web development agency and e-integrator with offices near Paris.
With a team of  full time experts we provide professional web solutions since 1995.

We do this by partnering, tailoring, integrating and coaching

•  By Michael O Sullivan •

93% of B2B marketers and about 86% of B2C marketers use content marketing. Why? Because it works. It delivers 54% more leads than traditional outbound marketing sources. So obviously inbound or content marketing is an essential element of any marketer’s toolkit. Is your business already maximising the potential of content marketing?

If not, here are some valuable tips for taking your content marketing to the next level:.

Visual content is key

Users increasingly access information on-the-go or while focused on other things. Visual content allows you to grab your users’ attention and get your messages across. So go ahead and tell your brands story with videos, infographics, and compelling images. You should aim to incorporate visual elements in every single social media post and article you produce..

Engage your audience on social media

Social media offers a unique opportunity for your brand to build relationships with your customers. But you need to share content that resonates with your target audience. According to recent studies, people share content with their friends and family because they want to entertain (44%), educate (25%) and reflect their identity (20%). Most marketeers use LinkedIn, Facebook and Twitter. However, if your business is trying to reach out to younger people, you might want to consider setting up accounts on Snapchat and Vine..

Repurpose content

We all know it is difficult and time consuming to produce large amounts of content on a daily basis. At the same time, it is important to post frequently to make sure your customers don’t forget about you. One trick is to modify your existing content so it fits different formats. You can, for example, use the key messages of a blog post on Twitter or turn it into an infographic that you can use on Facebook..

Target audience segmentation

With more and more brands using content marketing strategies, users are faced with enormous amounts of information. The only way for small businesses to stand out from the crowd is to focus on a niche community or a highly-specialized segment of a larger market. Producing content that is relevant to this particular segment will help you get their attention..

Measure

Keeping track of your online activities and the different types of content you put out will allow you to fine tune and improve your content marketing strategy. If you know what resonates with your clients, you can allocate your budget in an ideal way..

The good news is that content marketing is not rocket science and there are options for every budget. So don’t miss this opportunity and get started with your content marketing today..

Guest author: Michael O Sullivan, co-founder Darwin Digital

13/08/2017

FranceWebSharing ->Learn, Meet, Discover, Exchange, Collaborate, Connect, Anywhere, Anytime, Any device, the people..by the people, everything

stefan.gif1agld1r.gifDipl.Ing.StefanV.Raducanu

1agld1r.gifWebmaker, Capture, collect, and share with your friends->NewsCenter for everyone->Connect the things you love.

IMG_20170806_172438.jpg1agld1r.gifPut the World's News at your fingertips 24 hours a day. Get ahead of the world's emerging stories,All global sources in one app!

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Delivers what You need

Capture, collect, and share with your friends.

NewsCenter for everyone

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 Contact : Stefan Raducanu : +33 (0)1 39 65 50 34   +33 (0)6 85 36 20 75

Connect the things you love.

Learn, Meet, Discover, Exchange, Collaborate, Connect, Anywhere, Anytime, Any device, the people..by the people, everything

MyArchive21century, a unique service that allows you to create customized, data-driven industry reports by enabling the purchase of the exact information you need, stretching your budget and broadening your perspective.

Our events provide you with laser focused content, unique experiences, access to people & ideas that create innovation, relevant connections, & generate business.

Our vision has always been making the eco-system safe, compliant and sustainable for consumers, publishers and advertisers. We helped the online advertising industry take a big step towards that direction by identifying, measuring, and solving many of its unseen hurdles inhibiting that. We brought traffic clarity to an amazing roster of clients, with our findings becoming an industry standard.

The Big Data Forum is an online global community fueled by and for today’s IT and business leaders that are charged with maximizing the value of enterprise data. The forum is directed by editorial professionals at IDG Enterprise’s Custom Solutions Group, the preeminent source of information for IT and business leaders. The forum is sponsored by SAS.

In this age of Big Data, we examine the realities facing IT and business leaders and delve into the intricacies of managing, governing and otherwise preparing huge volumes of data for analysis in a way that drives real business insight. Here you have the opportunity to discuss issues, exchange ideas and collaborate with like-minded peers, experts and market leaders. In addition, we provide tools and content that will help you drive sustainable and actionable intelligence from your data.

As a member of Big Data Forum - Driving Big Insight, we invite you to participate in discussions, post content that is valuable and relevant to the community and actively network with other group members.

To maintain the integrity of the group and for it to continue to be a leading resource, we ask that you adhere to the following group rules:

1. No scams. Please report scams to the group manager. Any person posting scams to the group will be ejected.
2. Irrelevant comments will not be tolerated and will be considered as spam.
3. Please use your best judgment and post promotions as promotions, and jobs as jobs.
4. Please do not post for the sole purpose of to increasing your LinkedIn network or connections.
5. If you see something inappropriate, please flag it (available under each post).
6. Use common sense. Treat others as you would like to be treated. Respect the opinions of others.
7. If you are posting something that is off topic or overly promotional please consider either not posting it or putting it in the promotions section.

Thanks for being a part of Big Data Forum - Driving Big Insight.

WE DEVELPOPED A COMPLET RANGE OF RELIABLE SOLUTIONS AND SERVICES

BECAUSE YOU NEED QUALITY AND DURABILITY

At the core of performance

Participative Transformation

sharing information, knowledge, risks and profits

Stefan V.Raducanu, President FRANCE WEB

Contact: Tel : +33(0)1 39 65 50 34    +33(0)6 85 36 20 75

I can help you build a product portfolio perfectly correlated to a marketing mix, a global digital ecosystem and an economic model.The best way to master all the digital solutions and technological tools which will allow you to develop your success on line is to participate to a coaching program..

Whether you want to create a website, set up an ecommerce platform, implement a Google Adwords campaign, make the SEO of your website, promote your brand via a social media strategy – or whether you want to elaborate a global digital ecosystem: getting the help of a digital expert will bring you the necessary added value which will enable you to master all genial digital solutions out there.

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Today, the web marketing discipline and all the digital tools can allow you to test numerous concepts and set up economic models with various monetization systems – with the construction of perfectly optimized processes aiming to create high conversion rates.

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The objective is to be able to implement for your brand, your organization, your company or your website successful conversion funnels: create an affluence of numerous visitors and quality leads, acquire prospects and future potential buyers, convert visitors into buyers, develop your TO and your ROI.

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I can help you build a product portfolio perfectly correlated to a marketing mix, a global digital ecosystem and an economic model. The objective is to be able to generate for you long-term revenues with the help of technology and all available digital tools.

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By working together, we will first start analyzing the market on which you want to developp your business, by using available market studies and conducting quantitative and qualitative marketing surveys. The objective is to eventually create an alliance between a marketing mix and a digital ecosystem which will take the form of a perfectly optimized economic model.

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One of the numerous advantages of digital solutions is the possibility to test a series of working hypotheses while keeping a marketing budget perfectly optimized. Today, you can use digital tools to develop your solutions on a global scale without having to spend huge amounts of money. According to your short-term results, you can then decide to invest bigger budgets on the mid term or even on the long term, after having perfectly understood the consequences of your web marketing actions in terms of return of investment.

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It’s also very important to perfectly undestand what is happening out there. Today, digital technology is creating the next revolution, very few people are really aware of this. Everybody heard about digital transformation but not so many people are really able to develop some relevant thoughts after having emphasized the concept.

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Digital is the next industrial revolution:

– By 2020, the number of connected devices will rise to 50 billion

– $6 trillion will be invested in IoT (Internet of Things) over the next five years

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Simply said.

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It can destruct many jobs in the retail sector.

But it can also be the solution to unemployment.

On one side, there are millions of unemployed in the world, today. On the other side, everybody can create a business on line and make a good living. Thanks to technology. And digital marketing. 

For sure: unemployment can disappear. With digital solutions. And the creation of a global digitalized world.

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If you are looking for solutions in order to set up your website – or elaborate a global economic, digital and web marketing ecosystem that really works: I look forward to hearing from you,  2 maini.jpg

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